·

Warner urges audiences to judge “Digger” as either a masterpiece or an annoyance

The new ad spot juxtaposes contradictory influencer opinions after the embargo lift.

Watch the teaser ↗

Warner Bros. invites viewers to "decide for themselves" with a new spot for Digger. The teaser shows side-by-side the words "Masterpiece" and "Unpleasant", then alternates "Brilliant" / "Baffling" and "Magnificent" / "Insufferable". These qualifiers come from cinema influencers who saw the film as soon as the embargo was lifted on September 22. The feature film, directed by Alejandro G. Iñárritu, stars Tom Cruise as an oil magnate whose drilling triggers a climate crisis. It is Cruise's first non-action hero role in nearly a decade. Source: Variety.

Films mentioned